Advertising to Gen Y on Social Networks

via The Social Media Marketing Blog:  Advertising to Gen Y on Social Networks.

You mean to say that Millennial’s do see adds and do find them annoying…is that it? ‘Cause that’s how I see most of them, and the less relevant they are to me, the more annoying.

Scott has it right in his post, and here are the numbers that hit home for me.

The Important Stuff

Here’s where it gets interesting. Wanna know what Millennials do care about on social networks? (Of course you do – that’s why you’re here.)

• Getting news or product updates (67%)
• Having access to promotions (64%)
• Viewing or downloading music or videos (41%)
• Submitting opinions (36%)
• Connecting with other consumers (33%)

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